Advertising Director at Steamboat Pilot & Today in STEAMBOAT SPRINGSSteamboat Springs, 80487 | 10/10/2019 | Ad id: 8-0000485121-01
Steamboat Springs Ad Director
Do you have a track record of driving media sales successes and are ready for the next step in your
career? Do you have a passion for Colorado and the West? Are you looking for a career opportunity to complement this passion? Do you understand the importance of audience engagement to drive growth in a media operation?
The Steamboat Pilot & Today is seeking an Advertising Director to lead its media advertising team.
If you have experience in advertising sales and
marketing, and strong leadership, organization and team-building skills, this is a great opportunity to further your career in a beautiful Rocky Mountain community. To apply, please visit
www.swiftcom.com/careers and select job 1821.
The ideal candidate will have an established record of innovation, results attainment, staff development and delivery of superior value to clients. Experience in an outdoor- and recreation-oriented resort community will set you apart from other candidates, as will evidence of a desire to build connections and develop affinity for the community. The Pilot &
Today -- part of Swift Communications, with publications and products throughout Colorado and the West -- produces a daily newspaper, a collection of magazines, a full digital portfolio, popular events and other formats, each with a strong audience
engagement strategy. Our office is located in downtown Steamboat Springs, right along the beautiful Yampa River, and our products serve Steamboat and surrounding communities. We would love to have you be a part of our dynamic team!
Responsibilities Include (but are not limited to):
Display a working understanding of emerging
media advertising trends and technologies, including print, magazines, online, social media, mobile, search, email, targeting and native advertising.
Possess the ability to analyze market conditions, recognize new business opportunities and develop innovative and effective products, services, and marketing and promotional strategies.
Drive product development ideas for new and
existing digital and print solutions.
Work collaboratively with publisher, peers, department managers, corporate staff, affiliated media companies and business partners.
Lead by example and help our advertising team members maximize their potential through training, coaching, motivating, mentoring and utilizing sales development resources and opportunities.
Update and organize and train our team on how to use the sales collateral materials in the
consultative selling process.
Build strong relationships by attending community/business meetings and events to meet and engage with key stakeholders and decision makers as well as execute presentations with
Utilize technologies to support advertising and sales efforts as well as reader promotions.
Be skilled at negotiating volume-advertising contracts with major clients and frequency contracts with our small- and medium-sized businesses.
Have a minimum of five years' advertising sales leadership experience and prior superior
achievement in print and online sales.
Have proven experience in forecasting, budgeting, and media pricing and packaging covering a wide range of products and services.
Possess outstanding oral and written
Be detail oriented, highly organized and comfortable working under deadline pressure.
Assume accountability for maintaining department records on a regular basis. This includes documentation of successful and unsuccessful results for special projects and projects.
Possess exceptional customer service skills.
Be knowledgeable of marketing practices and outlets and capable of helping guide the Pilot & Today marketing efforts and initiatives.
Work with counterparts at sister media properties to share ideas, plan strategies and execute
Work collaboratively to advance the creative capabilities of the Pilot & Today to serve our advertising clients.
· Completion of a bachelor's degree or
demonstration of comparable and related
· Minimum of three years' media-related
· Experience as a P&L manager and demonstrated business success in a media organization/environment including cost
management, revenue development and
new product creation.
· Understanding of financial reports related to media businesses.
· Mastery of digital and web-based marketing and advertising programs in addition to traditional print-based programs.
· Able to thrive in a fast-paced deadline-driven environment that demands flexibility as to schedule, hours and days worked.
· The ability to connect with all members of the staff as well as all facets of the community.
· The ability to follow established policies and
procedures in support of the company's core values.
· A dynamic, energetic and positive personality that equates to constantly striving to be the best.
Swift Communications is an equal opportunity
employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other
characteristic protected by law.
Steamboat Springs, CO 80487